The Sony Startup Acceleration Program (SSAP) Europe team consists of a group of professionals who are passionate about guiding and supporting startups from ideation, business acceleration to business launch.
Head of SSAP Europe, management
Anders is always positive and is constantly evolving SSAP Europe’s activities and collaborations, together with the team.
Workshop facilitation, communications, events, team development
Alison facilitates all types of innovation activities and likes nothing better than helping innovators to be creative. Her background in Work Psychology makes her the ideal person to support you and your team.
Management, coordination, events, business coaching
Olle coordinates all of SSAP Europe’s activities and has an eye for good businesses even in the early stages. He also coaches startups to be their best.
Workshop facilitation, program development, operations
Evert is passionate about ideation and developing early-stage startups. His sharp insights will challenge you and move your startup forward.
Marie is always there when you need her for support with a tricky administration issue.
Workshops, program development, mentoring
Jernej brings a wealth of startup experience having run various corporate innovation programs. He works to help Sony explore new technology, business models and trends.
Sumita brings a wealth of corporate institutional knowledge with over 25 years of experience working for Sony. He is SSAP Europe’s strong connection to the Sony organization in Tokyo, Japan.
Venture scouting and evaluation, investments
Gustaf is tireless in his efforts to bring in the best early-stage startups to SSAP Europe and will support you all the way through your time with us.
Rodrigo Terra Rios
Workshop facilitation, program development, business mentoring
Rodrigo (Rodde) is always on the lookout for new connections and will make sure you meet everyone you need to inside and outside of Sony.
Workshop facilitation, program development, idea guy
Mathias will always find a new angle when you’re struggling with a problem. His creativity also comes to the fore when designing and facilitating workshops.
Communications, interviews and message development
Branden works as a communicator with the SSAP Europe team helping to tell its story and provide support reaching out to new startups and founders.